Archive/03/ÖzbuDentV1 · brand
ÖzbuDent Social Content ÖzbuDent · 2025
IrRegular Creative turned dental clinic ÖzbuDent’s services and clinical world into regular, multi-format video content for social media.
- Client
- ÖzbuDent
- Project
- ÖzbuDent Social Content
- Year
- 2025
- Discipline
- Social media · Content · Film
- Role
- Creative content production · Production · Post-production · Social media
Observation
Healthcare communication should build trust, but it doesn’t have to be boring to do it.
The rule we broke
The category’s ruleDental clinics’ social media language usually revolves around treatment explainers, doctors talking to camera and sterile images that all look alike.
Our decisionWe treated ÖzbuDent not just as a healthcare provider but as a brand that lives inside everyday life. While keeping the medical trust, we moved the content into a visual language that is more natural, more watchable and in step with the rhythm of social media.
Scope
We turned the brand’s different services and its clinical world into regular, multi-format video content for social media.
This section lists only the work we did. When there’s a verified result we can share, it gets a section of its own.
Cuts · 2 videos
The lights go down when you press play.