Archive/18/Orchestra ContentV2 · film
Gelin Takımı Orchestra Content · 2024
For Orchestra Content, IrRegular Creative took on the digital communications, social media strategy, content development and social media PR support for the romantic comedy Gelin Takımı (2024).
- Client
- Orchestra Content
- Project
- Gelin Takımı
- Year
- 2024
- Discipline
- Social media · Social media PR · Digital communications · Content
- Role
- Digital communications · Social media strategy · Content development · Social media PR support
Observation
Some weddings test not two people but the whole group of friends.
The rule we broke
The category’s ruleDigital communication for romantic comedies and wedding films usually runs on the love story, romantic moments and the cast.
Our decisionInstead of centering on romance, Gelin Takımı’s communication highlighted the four friends’ very different characters, the chemistry between them and the growing chaos; we built the film’s social media world less as a “wedding movie” and more around the feeling of a weekend together that spins out of control.
Credits
Director Doğa Can Anafarta Director of Photography Olcay Oğuz Editor Erhan Özen Colorist James Norman Production Sky Films · ASC Films
