Archive/10/Poll FilmsV2 · film
Efes’in Sırrı Poll Films · 2026
For Poll Films, IrRegular Creative ran the digital marketing, digital communications and social media strategy for the family adventure film Efes’in Sırrı (2026).
- Client
- Poll Films
- Project
- Efes’in Sırrı
- Year
- 2026
- Discipline
- Digital marketing · Social media · Social media PR · Digital communications · Content
- Role
- Digital marketing management · Digital communications · Social media strategy · Content development · Social media PR support
Observation
Some stories aren’t told; they’re discovered.
The rule we broke
The category’s ruleDigital communication for family and adventure films usually sticks to a classic promotional language of colorful visuals, cast posts and the trailer.
Our decisionWe built Efes’in Sırrı’s communication not just as a family film but around a sense of discovery that draws the audience in step by step, turning the film’s history, mystery and adventure into the core world of its social media content.
Scope
Throughout Efes’in Sırrı’s release, we managed its digital marketing and ran an integrated promotional campaign of social media content, digital communications materials and social media PR.
This section lists only the work we did. When there’s a verified result we can share, it gets a section of its own.
Cuts · 3 videos
The lights go down when you press play.
Credits
Director Gökhan Tiryaki Colorist Bora Göksingöl Production Poll Films
